Common Small Business Marketing Mistakes

Common Small Business Marketing Mistakes

Being a small business owner means that each marketing activity you pay for takes on greater significance, since you don’t have a big budget. You can’t really afford for any one marketing activity to be a total flop because it will torpedo your budget for other things that you need to do. Here are three common mistakes that small business owners make when marketing their small...

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Real Estate Agent Marketing Tips

Real Estate Agent Marketing Tips

Being a real estate agent is one of the most entrepreneurial jobs around. With low barriers to entry, the industry is almost always super-competitive, even in today’s slower real estate market. To be an effective real estate agent and actually make some decent money, you need to be very good at small business marketing. Most agents aren’t. Here are some tips that apply to all small...

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40 Marketing and Publicity Tips for Small Business 2010

40 Marketing and Publicity Tips for Small Business 2010

Looking for some fresh ideas to help market your small business in 2010, or attract some free publicity? Here’s a list of 40 (awesome) tips to help market your small business more effectively in 2010, including leveraging publicity to put your business in the media spotlight at next to no cost. Like any list of tips, it is intended to be a source of free ideas for you – not every item...

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What is Public Relations – and what does it mean for your Small Business

Good publicity is something you should move heaven and earth to get, because it immediately distinguishes you from the competition. Think about your competitors for a moment – think about all of the marketing activity they engage in to attract business (or, even to steal business from you). All of those efforts won’t stand much of a chance if you are able to generate free publicity for your...

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